05 / Life Made Better™
This is
AKW.
Better design makes everyday life easier, safer and more independent.
One brand.
One purpose.
Life made better.
AKW has a new look. But what drives us hasn't changed.
We believe better design can make everyday life easier, safer and more independent for everyone.
01 / Our evolution
We've changed.
And we haven't.
Our new identity brings AKW together with one consistent look and one global voice.
But behind the new colours, typography and identity is the same commitment that has always driven us: designing solutions that make everyday life better.
Discover the full story behind our new identity in the AKW Brand Book.
02 / One AKW
One AKW.
Stronger together.
One identity brings together our people, expertise and capabilities across markets.
Wherever you meet AKW, you'll find the same ambition, the same standards and the same commitment to making life better.
People / Expertise / Capabilities
03 / Why we exist
Designing for life.
Not limitations.
We see people, not conditions.
We believe true accessibility is a space that welcomes everyone without making anyone feel different.
That's why we design products that help people live safely, independently and with dignity — at every stage of life.
04 / The promise in practice
Better by design.
For everyone.
Designed for people
Solutions that support independence, dignity and confidence.
Designed for professionals
Products and expertise that make specification, installation and support easier.
Designed for the future
One global brand, continuously evolving to meet tomorrow's needs.
This is
06 / The new identity
A new look
for one AKW.
A clearer, more distinctive identity designed to make AKW instantly recognisable — wherever you find us.
Logo → Colours → Typography → Line art
Crimson
Midnight Green
Olive Wood
Warm Sand
Porcelain
▶ Watch the story behind our new logo ↗